Ali International launched the Smart Workstation OkKI to publish its foreign trade marketing smart body OkKI AiReach. The smart body offers customized marketing solutions for foreign trade enterprises by proactively generating and analysing supply chain maps and finely excavating potential customers.
According to in-house data, after using OkKI AiReach, the marketing mail opening rate increased from 6 per cent to 15 per cent, the number of queries tripled and the number of foreign trade teams increased sixfold. In the past year, OKKI AI has received 8.62 million supplementary visits, with 120 new business opportunities for clients and 75 per cent of the comprehensive adoption of AI, of which 94.3 per cent were for the foreign trade development letter function written by AI.
The core strength of OKKI AiReach lies in its customization and precision. By analysing supply chain profiles, it can identify potential customers in the target market and explore business opportunities to address difficulties and inefficiencies in traditional foreign trade marketing. In addition, the OKKI AiReach automated process liberated the foreign trade team from repetitive work, focusing on high-value clients, and behind the sixfold increase in human effects was the AI process for foreign trade.
The global cross-border electricity market continues to grow, and SMEs face intense competition and complex supply chain challenges. OKKI AiReach has provided small and medium-sized foreign trade enterprises with the leverage to compete globally by reducing marketing costs and increasing conversion rates. Especially in the current context of geopolitical and logistical costs, AI-driven precision marketing can help enterprises to expand overseas markets more efficiently.
The ability of OkKI AiReach clients to dig and automate marketing not only increases the competitiveness of foreign trade enterprises, but also provides a new paradigm for the digital transformation of cross-border electric operators. In the future, OkKI is expected to further consolidate its leading position in the area of foreign trade, SaaS, through the continuous optimization of the AI model.
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